Three things in one place: who owns what is on this site, what we do with information, and what you agree to by using physicalfeed.
Last changed: 13 September 2026
The pages of this site, the drawings, the programs and the words are © 2026 physicalfeed, a registered business name of 1001742567 Ontario Inc., Toronto, Ontario, Canada. Write to us at PO Box 51515, Toronto RPO The Beaches, ON, M4E 3V7.
What is ours: the pages, the drawings, the house programs and the words. What is yours: your programs, your words, your photographs and video. What a client logs is the client's. Using our drawings and house programs in your plans does not make them yours; they are yours to use here, and they stay ours.
Last changed: 5 October 2026 — the day you last opened your session, and thumbs on its movements (4 October: where to take back the email tick, and the mail-options link in every mail. 2 October: what your coach sees, thumbs, taking back the email tick, and what removing the calendar does and does not do).
physicalfeed.com puts training programs into the calendar you already use. This page says what we collect, why, where it goes and how to have it deleted. It is written to be read.
What we collect. Your email address, to send you a sign-in link;
the name you choose for your page (name.physicalfeed.com);
anything you add to your page on purpose — a short bio, links, a contact
address for clients. We keep a record of when you signed in.
Why. To make your page, to sign you in without a password, and to send you the emails you asked for: the sign-in link, a note when someone subscribes, and a weekly count of active subscribers. Nothing else.
What clients see. Your page name and whatever you put on your page. We keep your sign-in email separate from your profile and do not reveal it. If you add your email to your page and publish it, it will be public.
What we collect. Almost nothing you type. When you add a coach's program to your calendar we create a link that is yours alone. The link itself does not contain your name or email address, but we keep it on record beside the address you gave us, so what you record is tied to you. If you use the session page to record a workout we store the numbers you enter — sets done, weights used, and a reason if you skipped — against that link. We record when your calendar last checked for updates, so your coach can see how many people are still training.
Fuel. If you add a coach's Fuel plan, each day's page asks how it went, and we store the one answer you tap — Nailed it, Mostly, Partly or Not today — against your link. A coach's plan can be about food, water, sleep or the mind, or parts your coach names, up to five in all. For each one your coach asks about, we store only what you tap: one of the same four answers, a Done, or a thumb up or down. We never record how much you drank, how many hours you slept or how long anything took. We never record what you ate. Your coach sees that you are on it; on Pro they also see how you answered. Like workout records, your answers are kept for twelve months and then deleted, or sooner if you write to us.
Your email address. To get your plan you enter your email address on your coach's page, and we mail you your link. We hold that address to send you your link and the mail that follows something you did here. We do not email you about anything else unless you ask us to. Every mail we send you ends with a link where you can choose what mail you get, or stop all of it.
Whether your coach may email you. The second box on your coach's page is yours to decide, and it starts unticked. Tick it and your coach sees, beside your address, that you said they may email you. Leave it and your plan arrives just the same. You can take it back at any time: at the bottom of your session page, or of your Fuel day page, tap Stop emails, and once you use it your coach no longer sees that you said yes.
Messages from your coach. Your coach can send a message to your calendar. It arrives as an event marked ⚡, in the calendar you added from them, with a link to a page that shows the message and its links. Some messages ask a question you answer with 👍 or 👎; we keep the thumb you tap, and only your coach sees it. Nothing you type is kept, because there is nowhere to type. We never send a coach's message to you by email. Your coach's messages are kept for twelve months, and a message written only to you is deleted with your records if you ask us. To stop them, tap Stop messages at the bottom of any message's page; the button names the coach it stops. You can turn them back on from the same place.
What your coach sees. You agree to it with the first box on your coach's page. On the free plan, your coach sees that you are training with them: which plan you are on, the day you joined, and how many of their clients trained this week — not your email address. They also see how many of their clients only opened a session this week, and how many thumbs up and down their clients gave in all — never yours, and never which movements. On Pro, your coach also sees your email address, when you last trained and the weights you logged, with the sets you did and a reason if you skipped, and the day you last opened your session page; a coach who moves to Pro later sees them from then on. Your thumbs are shared with your coach: on Pro they see the movements you gave a thumb up or down, on your session page or your own deck. An address your coach typed in to send you a plan is one they already have, on either plan. If you joined a group your coach made, your coach sees that you're in it. Nobody else in the group does. On our own sample plans nobody sees any of it until a trainer takes you on. That is not a setting you can turn off — your coach published the plan, and seeing who is training on it is part of the arrangement.
No free text. There is nowhere on physicalfeed to type a note, a message or a symptom, on purpose. If you need to talk to your coach, the page gives you their address and you write to them directly; we never see that message.
The program reaches you as a calendar subscription. That means Apple, Google, Microsoft or whoever runs your calendar fetches it from us and stores a copy under their own privacy terms. Anyone who has your subscription link can read your events, so treat the link like a password and do not post it. The link a coach shares publicly is different and carries nothing about you.
Our systems run on Cloudflare's network, which stores data in more than one country. Email is sent through Resend. We use Cloudflare Turnstile to tell people from bots on our forms. We do not sell, rent or share personal information with anyone else, and there are no ads.
Cards. We never see card numbers. Pro is paid through Stripe. Clients never pay us. The card is entered on Stripe's page and Stripe gives us a reference, not the number.
Workout records, Fuel answers, thumbs and the day you last opened your session page are kept for twelve months and then deleted automatically. Your email address, your plan's settings and a coach's page are kept until you ask us to delete them; removing the calendar from your phone does not delete them. Write to us and we delete them, and the records with them, sooner.
You can ask what we hold about you, ask us to correct it, or ask us to delete it, by writing to hello@physicalfeed.com or by post at PO Box 51515, Toronto RPO The Beaches, ON, M4E 3V7. Removing the calendar from your phone stops the events arriving, but it does not tell us: we keep what we hold, and your coach still sees you on their list. To have it deleted — a client's address and records, or a coach's whole page — write to us at either address above.
physicalfeed is made in Ontario, Canada, and this policy follows Canadian privacy law. It is for adults; do not use it if you are under 18. If we change this page we will change the date at the top of this section and say what changed.
Last changed: 23 October 2026 — Pro: a refund may be considered case by case. 22 October 2026 — Pro ends and renews by month. 19 October 2026 — Free stays free: 90 days' notice before we raise a price or remove one of its features (2 October: what removing the calendar does, and a client taking back the email tick).
physicalfeed delivers a coach's training program as a calendar you subscribe to once. By creating a page or adding a program to your calendar you agree to these terms.
It is a way to put sessions on dates, with the prescription in the event. It is not medical advice, not a substitute for a professional, and not a promise about results. Training carries risk. Before you start, and especially if you have a condition or an injury, talk to someone qualified. Stop if something hurts. You decide what your body does; we do not.
Your page is yours. You choose the name; names are first come, first served, and some are reserved. We can remove a page that breaks these terms, impersonates someone, or is used for spam. To report a page, write to report@physicalfeed.com.
Your programs are yours, and so is the responsibility. You publish only what you are qualified to publish and you own what you say in it. Programs from our own catalogue are ours; you may put them on your page as they are.
Your clients are yours. We give you what they chose to share and nothing more. A client can tick a box that lets you email them; on Pro you see OK to email beside their address. If they tick it, follow the law when you do. If they do not tick it, respect their choice and do not email them. A client can take the tick back at any time; when they do, OK to email goes from beside their address, and your emails to them must stop too.
Your plans and links. What you write in your plans, and the links you add, are yours. You are responsible for them. We can take down anything that breaks these terms or the law. Tell us at hello@physicalfeed.com if something of yours is on someone else's page.
Free stays free. A free page, unlimited clients, your name on every session, and 0% of what you sell. We give you 90 days' notice before we raise the price or remove one of these features. That's for everyone, including free.
If you pay for Pro. Pro is billed monthly. Each payment covers one month. If you cancel you will not be charged again, and Pro runs until the end of the month you have paid for. As a general policy we do not issue refunds. A refund may be considered case by case: write to payments@physicalfeed.com from the email you signed in with.
If you sell programs. Sales run on your own Stripe account: you are the seller of record, physicalfeed takes nothing from the sale, and refunds, disputes and tax are yours. The buyer's card is handled by Stripe, and Stripe's own agreement applies to your account.
Your subscription link is yours. Anyone with it can read your events, so do not post it. Removing the calendar stops the events; it does not delete what we hold. To have that deleted, write to hello@physicalfeed.com. You can record what you did on the session page; you never have to.
We keep the service running as well as we can, but we do not promise it will always be available or error-free, and calendars update on their own schedule, not ours. To the extent the law allows, we are not liable for injury, loss or damage arising from using physicalfeed or from following any program on it. Our total liability to you is limited to what you paid us in the last twelve months, which for a free plan is nothing.
If we change them we will change the date at the top of this section and say what changed. Continuing to use physicalfeed after that means you accept the change.
These terms are governed by the laws of Ontario and Canada. Questions: hello@physicalfeed.com.